The Elevator Pitch In Action – My latest article on Inc.

As you know, I write weekly on Inc.com. This is an article I wrote on the INC. Start Up Blog on the Elevator Pitch in Action : Last week I wrote about the Elevator Pitch, Reloaded. Today at the Expo, I got a hallway elevator pitch that hit many of the important points in that […]

My NYU Course this fall: Using Social Networks and New Media Technologies in Your Nonprofit

If you know someone who’d benefit from learning about Social Networks and other forms of New Media in a Not-For-Profit context, I’ll be teaching a class at NYU SCPS this fall on the subject. At $400 for 4 sessions, it is an excellent value (IMHO) and a great way to get an overview and some […]

Slides from Social Media Camp NYC

Dean Landsman and I spoke at SocialMediaCampNYC yesterday, 8/7/08 to a packed house (according to David Berkowitz), on the subject of “What Old Media can teach New Media.” Several folks asked for our slides, so here they are, via SlideShare.net. What Old Media can teach New Media: Media Convergence & Integration, Social Media, and Professionalism […]

My Newsletter Strategy

Today I released the first monthly newsletter for the Harbrooke Group. If you want to subscribe and haven’t received an opt-in email (of course we did an opt-in, that’s permission marketing in action) please sign up on the newsletter tab above. Why a newsletter? I have many friends who are all over Twitter, Facebook, and […]