Category: socialmedia
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My latest post at Inc.Com – on Smart Blogging Strategies
Start Up After a recent post about the value of blogging, I got a few requests to go deeper into strategies for maximizing the effectiveness of blogging. I’ve thought about effective blogging for a long time, so I have quite a bit to say on the topic—too much for a single blog post. So consider…
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A different perspective on Social Media Marketing
Joe Marchese of Media Post writes up a panel we were on last week at MWM. I enjoyed meeting him and getting his perspective, as well as that of Doug Atkins at Meetup.com, and David Birnbaum, CEO of Takkle.com. Online Spin » Blog Archive » A Different Perspective On Social Media Marketing Last week I…
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Social Media Club Forms Interim Board
I’m proud to announce that Social Media Club has started a re-formation, and I’ve joined the interim board, along with 42 practitioners of Social Media from the Enterprise, Consumer, Public Relations, B2B, Academic and Education, and Communication fields. In this release, the new board acknowledges “our core mission will remain the same: promotion of media…
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My article in the NY Enterprise Report – Networking 2.0
July’s issue of NY Enterprise Report features an article I wrote, entitled Networking 2.0. In this piece, I describe how several firms are using LinkedIn, Facebook, and Twitter to reach customers, save time, and close sales. Cut from the piece was my interview with Kevin Lee, Executive Chairman and co-Founder of DidIt.com, an online marketing…
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Beyond Web 2.0 with the E.Factor at Philips in Eindhoven 6-25-08
The reason I’m in the Netherlands was an invitation by Adrie and Roeland Reinders and Marion Freijsen of the E.Factor to speak, along with Bill Sobel and two gentlemen from the Netherlands at a “Beyond Web 2.0” event. at the Philips Innovation Center (research labs) at Eindhoven. After a great drive out to Eindhoven, (thanks…