marketing – Page 5 – Howard Greenstein's Website

Slides from my TIMA talk

Feb 20, 2008

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Howard

in events, howardgr, marketing, meetings

I’ve posted the slides from my talk on the Top Ten Trends in Interactive Marketing for 2008 at Slideshare.com.

Live Blogging from Google NYC at the AdClub Meetup

Jan 28, 2008

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by

Howard

in blogging, events, marketing

At Google NYC, Ad club meetup. This is live blogging of my raw notes. Google TV buying service – avails via Echostar on 95 locals, with many different networks. Can buy a specific ROI. Take benefits of online -measurement, accountablity, and optimization, and move them to TV. with Set Top Boxes, they can measure the…

Business Development via Social Networks

Jan 25, 2008

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by

Howard

in blogging, Business, facebook, howardgr, marketing, meetings, social media, social networks

Several people, including my wife, have asked me why I do things like Twitter, update my Facebook status, and blog about where I’m going and what I’m interested in. I always believed it was a combination of sharing with my friends (who might learn about a conference, event, or topic from my posts), “eating my…

David Berkowitz Social Ad AGAIN!

Jan 10, 2008

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by

Howard

in facebook, marketing, social media, social networks, web2.0

I can’t believe this is back. After all this discussion you would think that Blockbuster must have SOMEONE watching the blogosphere who might have alerted someone not to use David in an ad. But No, HE’S BAACCKKK! BTW, this appeared on my Facebook News Stream. UPDATE: David has blogged this again, and has created a…

Facebook: Sometimes it’s Easier to Ask Permission Than to Beg Forgiveness

Jan 3, 2008

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by

Howard

in facebook, marketing, social media, social networks

The other day I reviewed David Berkowitz’s dilemma regarding being the subject of an ad that changed him from a “fan” of Blockbuster on Facebook to a brand spokesperson. The post at David’s Blog has garnered over 70 comments, and he has asked for some of us to further comment in a post that just…

Category: marketing

Slides from my TIMA talk

Live Blogging from Google NYC at the AdClub Meetup

Business Development via Social Networks

David Berkowitz Social Ad AGAIN!

Facebook: Sometimes it’s Easier to Ask Permission Than to Beg Forgiveness