The Launch of the Citizen M Hotel at Schiphol Airport, Amsterdam

I’m currently sitting in the public lounge of CitizenM, which is a concept hotel for the mobile traveler. M is for Mobile, in this case. I’ve taken pictures, which you can see on Flickr, and will continue to blog and twitter about this. As we only arrived this morning, I haven’t had the chance to sleep in the 2 meter square bed, here modeled by NYMIEG’s Bill Sobel. (UPDATE: Quite comfortable!)
A Citizen M Bed - 2 meters sq.

The hotel room is designed for comfort, but is small, with a tube shower and tube toilet to save space. A futuristic Phillips controller manages lights, TV, mood music, and probably some other things I haven’t figured out yet.
The control panel for the room

The concept here is not to stay in your room, but to come down to the common areas and interact with fellow “Citizens.” Everyone in the lobby seems to have a laptop or a smartphone (ok, to be fair, this is opening week, with mostly journalists, critics and bloggers, but I expect this won’t change much when the press is gone.
Citizen M public Space

Elaine Ching, Citizen M’s PR and Marketing exec told me that the starting price is $69 Euro per night, which includes wifi, movies, lobby books (clarification: for you to read not to take :-). The cafe prices are reasonable based on the airport or other hotel food. The big concept here is a space for travelers to gather and work together, and for people to meet each other. The space invites interaction, as many people are just casually saying “hi” and the tables are such that you can’t help but join a group in progress in the cafe.Citizen M Cafe

More updates as I find them, and I’ll give a review of sleeping off of the runway tomorrow. Now, it’s off to see Amsterdam and then Eindhoven for the talk tonight.

Bonus links: UK Guardian Review of Citizen M.

Happy Hotelier Blog review.

Update: I realized I didn’t tie this concept in with Co-Working, but it has a simliar feeling. I had this discussion with Tara Hunt and Tony from New Work City. It also ties in with the EFactor plans to open business lounges in several cities.

2nd Update: MegaWhat.TV reviewed the concept room in late 2007. See it here from YouTube:


UPDATED 8/14 – Thanks to Happy Hotelier for pointing out how you’re supposed to spell “Schiphol.” Sorry, Dutch friends.


3 responses to “The Launch of the Citizen M Hotel at Schiphol Airport, Amsterdam”

  1. Hi Howard,
    Thank you for the mention.
    Although I realize that if you change it you get a 404 when following links to this post, I would like to point out a spelling error in the name of Amsterdam Airport Schiphol.

    The name Schiphol refers to “Ships Hole”. Schiphol is on reclaimed land. It used to be a large lake south of Amsterdam and with the prevailing rather strong south westerly winds the location of Schiphol is just where many ships used to sink before the land was reclaimed.

  2. I have been to 3 concept hotels and this is the best I've stayed at. The rates are not too expensive for all the gagdets and luxury.

  3. […] and who organized the attendance of several Bloggers at the opening, among which: Hotel Chatter, Howard Greenstein and two of the grayest, err sorry Karen – I’m not a Grey Travel Blogger, Happy […]