In December I attended the reception* for the Mountain Dew Dewmocracy event, and learned how Mountain Dew was using its fans to help pick a new flavor (or several new flavors) of the beverage. Personally, I love the idea of asking your customers what they want from a product and giving it to them. It [...]

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Howard on October 25th, 2009

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If you haven’t seen Drew Olanoff and Drew Carey on CNN, – watch it now.

Image by Getty Images via Daylife

If you don’t have time to watch, here’s the short version:

Go to Twitter.
Follow DrewFromTV – Drew Carey of The Price Is Right, Whose Line is it Anyway, The Drew Carey Show, etc.
Drew [...]

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Howard on September 6th, 2009

I’m proud to announce that I’ve been asked to be an “ambassador” for the New York Twestival. I’m hoping to see you at the Twestival on Saturday, September 12th, at Brooklyn Bowl. Tickets are still only $20 for a limited time.

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BUT, What’s a “Twestival” you ask?
From the Global Twestival Site:
A Twestival or Twitter-Festival [...]

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I am really enjoying Podcamp Philly this year. Besides getting a chance to reconnect with Whitney Hoffman of LD Podcast, Mark and Jennifer from the culinary media network, Chris Penn from the Financial Aid Podcast, Mark Blevis, Matthew Ebel, (and a host of others that are now mad at me for not calling them out [...]

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Howard on July 11th, 2008

Start Up: A Twitter Success Story (How to Use Twitter as a Marketing Strategy)
Chances are, if you’re not an early adopter type, you may not have heard of Twitter, the online community that is a kind of instant-messaging social network. Users send updates of up to 140 character (about 2 sentences) out to their followers–people [...]

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