Howard Greenstein's Website

In December I attended the reception* for the Mountain Dew Dewmocracy event, and learned how Mountain Dew was using its fans to help pick a new flavor (or several new flavors) of the beverage.

Clay spends a large portion of this article explaining how Micropayments, or small payments, won’t save large publishers. The real meat, to me, is in this almost-final paragraph: Why Small Payments Won’t Save Publishers «

Tonight I went to an event sponsored by Inc. Magazine (where I write for the Start-Up blog). The event featured Norm Brodsky, a serial entrepreneur and writer of the Street Smarts column, and Bo

As you know, I write weekly on Inc.com. This is an article I wrote on the INC. Start Up Blog on the Elevator Pitch in Action : Last week I wrote about the Elevator Pitch,

You may have already seen Go Big Always – 10 Fantastic ways to f*ck it up as an example of communications practices to avoid. Or maybe you missed it. Read this. Were you paying attention