Howard Greenstein's Website

The website of Howard Greenstein of the Harbrooke Group

My Newsletter Strategy

Today I released the first monthly newsletter for the Harbrooke Group. If you want to subscribe and haven’t received an opt-in email (of course we did an opt-in, that’s permission marketing in action) please


Starting a Business (part 2) with Stephanie Booth

In Part 1 we discussed Stephanie’s background, and what led her to start her new company. In this final part we discuss the money and what Stephanie’s measure of success is, relating to finances. Howard:


Starting a Business (part 1) with Stephanie Booth

This Entrepreneur Starts Her Business…With an Event About Starting a Business… Stephanie Booth is a blogger, freelance Internet consultant and a new entrepreneur who is starting a conference business. Her first conference is for


Psst, You’re also a Salesman…

My understanding of “Sales” has been much more clearly honed since I became a consultant. By definition you’re always selling yourself, as well as your services or products.  This is critical, and sometimes difficult


Use Live Connections to Leverage Virtual Connections, to Gain new, important Live connections

I’ve written previously about using Social Networks to make connections for business, and even predicted in my recent talk at TIMA� (slides are there) that in 2008, people will “use of Real Life Events