Posted in blogging, social media, socialmedia on Jul 21st, 2008
Start Up
After a recent post about the value of blogging, I got a few requests to go deeper into strategies for maximizing the effectiveness of blogging. I’ve thought about effective blogging for a long time, so I have quite a bit to say on the topic—too much for a single blog post. So consider this [...]
Posted in blogging, marketing, social media, social networks, socialmedia on Jul 15th, 2008
Joe Marchese of Media Post writes up a panel we were on last week at MWM. I enjoyed meeting him and getting his perspective, as well as that of Doug Atkins at Meetup.com, and David Birnbaum, CEO of Takkle.com.
Online Spin » Blog Archive » A Different Perspective On Social Media Marketing
Last week I was invited [...]
Posted in INC Magazine articles, Uncategorized, blogging on Jul 7th, 2008
I’m proud to announce that I’ll be blogging over at INC. Magazine’s Startup Blog on a regular basis (more than monthly, but not daily). My first post, on Building Success via Blogging, is already up, and describes the success of a Westchester-based architect whose site and blog gets him clients who feel they know him [...]
Posted in LinkedIn, blogging, facebook, marketing, social media, social networks, socialmedia on Jul 7th, 2008
July’s issue of NY Enterprise Report features an article I wrote, entitled Networking 2.0. In this piece, I describe how several firms are using LinkedIn, Facebook, and Twitter to reach customers, save time, and close sales.
Cut from the piece was my interview with Kevin Lee, Executive Chairman and co-Founder of DidIt.com, an online marketing firm. [...]
Posted in Business, Uncategorized, blogging, mobility on Jun 25th, 2008
I’m currently sitting in the public lounge of CitizenM, which is a concept hotel for the mobile traveler. M is for Mobile, in this case. I’ve taken pictures, which you can see on Flickr, and will continue to blog and twitter about this. As we only arrived this morning, I haven’t had the chance to [...]
Posted in Business, blogging, marketing, supernova2008 on Jun 12th, 2008
Though Cable TV has been around since the late 40s as a way to help programming get to places where broadcast signals don’t reach, it was in the early 80s that the popularity of Cable took off. The launch of ESPN in 1979, and Superstation TBS in the mid 70s that gave people a choice [...]
Posted in PR, blogging, marketing, social capital exchange, social media, socialmedia on May 12th, 2008
What seems to have come to a head over the last few days is the concept of Bloggers “blacklisting” PR firms that pitch them in a way they don’t want to be pitched. Gina Trapani of LifeHacker published a wiki listing PR firms that have spammed her with pitches. Suddenly, everyone’s taking sides over how [...]
Posted in PR, blogging, marketing, social media, socialmedia on Apr 29th, 2008
Who is the core audience of “Iron Man” the movie? Geeks. Computer hugging, email sending, twittering geeks. Geeks with big Mac Book Pros who have money to spend.
And the pied piper of the Web 2.0 geeks, Mike Arrington of TechCrunch, had invited geeks to a special pre-screening of the movie. And Mike got the theater [...]
Posted in blogging, meetings, politics, social media, social networks, socialmedia, web2.0 on Apr 13th, 2008
In what has become something of a trend after my UN meeting last month, another friend invited me to meet with a world leader to discuss Social Media. (That actually sounds more formal than the dinner last night actually was.)
My US friend Tom Watson of Changing our World and On Philanthropy invited Pamela and I [...]
Here’s a link to my article on the Conversation Hub today.
Conversation Hub - Interesting solution to networking part of the world
This morning at a panel at the “UN meets Web 2.0” event, I’m learning more about the challenges of connecting people all over the world. More blog posts on that to follow, I hope, but [...]
